If you need assistance, please call 905-963-7355


Monday, December 19, 2022   /   by Rebecca Wilson


Putting your home up for sale is a big decision! Especially when you aren't sure exactly what to expect. 

Step 1: Hire US! Because We Are Professionals

Would you replace the parts on your own car? Or perform your own surgery? We use professionals for these tasks, selling your home is no different.

Step 2: The Exclusive Listing Period

Before your home is ready to go market, we use this time to generate a buzz. By putting a sign in your lawn that says "Coming Soon", and strategic online marketing, we are able to create anticipation about your upcoming listing. This is one of the strategies we use to create competition. 

Step 3: Cleaning, Staging, Professional Photos 

Depending on your needs and goals, we will discuss providing cleaning, staging or other services. We take the time to get your home looking it's absolute best. We then have a professional photographer come in and take photos that are magazine worthy. 

*Any Realtors who take photos with the cell phone, you should send packing IMMEDIATELY!

Step 4: List Your Home on MLS

Have you ever been on Realtor.ca? This is what we call the Multiple Listing System. We know that 80% of Home Buyers find their homes using this system. We strategically place only the best photos of your home online in order to ensure the most in person showings. 

Step 5: The Wilson Realty Group Online Marketing and Neighborhood Advertising Program

Using multiple websites and social media platforms, your home is advertised not only to your neighborhood but also strategically to areas that we know home buyers are migrating from both locally and internationally. We also advertise to your neighborhood specifically. Why? Because your neighbours may have friends or family who are looking to move into the area.

Step 6: Facilitate Showings

While your listing is live, potential home buyers with their agent’s book appointments to come and view your home. This is where the effort of most agents will stop. Our team spends the time to follow up with these agents to request feedback and learn if there is potential interest. 

Step 7: Receive Offer(s)

Once an offer or multiple offers are received on your home, our agent will sit down and discuss the best strategies for either accepting, declining, or negotiating the offer(s). Even in a multiple offer situation, our agents use their negotiating skills to ensure you get the best possible offer.

Step 8: Conditional Period (if applicable)

If you accept an offer that has conditions such as financing or home inspection, there will be an agreed upon number of days that the buyer will have to satisfy these conditions before the contract is finalized. This is an important time, and your agent is essential. They will continue to negotiate on your behalf during this conditional period.

Step 9: Congratulations!! Your Home Is Sold!
So what do you do now?

  • Complete The Sale Paperwork with Your Agent
  • Select a Real Estate Lawyer
  • Book a Moving Company
  • Schedule a Move-Out Clean
  • Meet With Your Lawyer to Sign All Paperwork 

Guess what? We know who you need to know and our team can help you with all of these steps.

Step 10: Closing Day

You have now made it to the end of the process! Together we can now help you to move on to the next chapter, whatever that may be. 

If you have additional questions about the listing process and how we can help you achieve your goal of listing your home please give us a call at 905-963-7355 or book an appointment with our listing specialist by clicking the link below.


The Wilson Realty Group | Keller Williams Edge Realty
3185 Harvester Rd Unit 1
Burlington, ON L7N 3N8

The information contained on this site is based in whole or in part on information that is provided by members of The Canadian Real Estate Association, who are responsible for its accuracy. CREA reproduces and distributes this information as a service for its members and assumes no responsibility for its accuracy. This website is operated by a brokerage or salesperson who is a member of The Canadian Real Estate Association. MLS®, REALTOR®, and the associated logos are trademarks of The Canadian Real Estate Association. The listing content on this website is protected by copyright and other laws, and is intended solely for the private, non-commercial use by individuals. Any other reproduction, distribution or use of the content, in whole,or in part, is specifically forbidden. May 26, 2024
Information is provided exclusively for consumers’ personal use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Data is deemed reliable, but is not guaranteed accurate by the MLS®.
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